A few words on enthusiasm, motivation, and the whole "it's hard, it's not hard" thing. Like, today "I'm in the mood, tomorrow I'm not in the mood."

Why do you think my enthusiasm never wanes? Why am I never disappointed? Why do I see things through to the end?

And it's not just me. The same goes for Elon Musk, Steve Jobs, and countless entrepreneurs. And in that sense, believe me, I'm not that different from Elon Musk. Yes, he made more money and started earlier, but we're not comparing amounts of money here. It's a very simple question, the one I asked.

The answer is not that I'm smarter or luckier, or that I have more opportunities. I think I have, for the most part, far fewer opportunities than you do. Because the only real opportunity a person has is their age. Since I'm at least 20–30 years older than most of you, that means you have a million times more opportunities than I do. So it's not about that.

But I'll explain. The reason is that I'm driven by a very strict commitment. I ask myself two questions.

1st: What will I gain if I achieve my goal? Well, naturally, here mountains of gold — we always love to fantasize about what we'll gain.

But I don't forget to ask myself the 2nd question: What will I lose, and not just me, but the people who are dear to me, if I don't achieve my goal?

And if in my dreams, achieving the goal means beauty and peaks, then failing to achieve the goal means my fate and that of my loved ones is a deadly catastrophe.

You get the idea, right? So I don't ask myself whether I'm enthusiastic today, whether I'm bored or not.

I ask a different question: If I don't do what I must, will I die tomorrow or in a week?

That's the right approach, which makes you see things completely differently.

I stopped engaging in such childish nonsense as seeking motivation and so on long ago. I've long turned into a machine of achievement. I've been walking on the edge for the last 30 years, and every entrepreneur who has achieved something walks on the exact same edge.

From the outside, it may always seem like they're cool, like everything's fine with them. In reality, you have no idea the amount of risk they take on. If you were plunged into that situation for a second, you'd go into paralysis and start vomiting blood. That's the reality they live in. And I live in the same reality.

And here, the amount of risk depends not on how much money you'll lose, but on how deep the fall is. And the fall is always equally deep — all the way to death. That's the only position where not just achievement happens, but where you break through any obstacles.

Every day I try to create something new. A hundred times a day I find myself in a situation where there's a wall in front of me, and I have no idea what to do. But I don't have a single doubt that I'll overcome it. Why?

Because I don't have the luxury of "not overcoming." I don't have the luxury of "not learning, not understanding, not doing." I haven't thought in terms of "not doing" for many years.

If you start thinking like that, all the foolishness will leave your head. However, if you still think in categories like "like it or not," "have enthusiasm or not," "have inspiration or not," if you're still seeking motivation, that only means one thing: you haven't answered one important question for yourself.

What the hell do you need all this for? How exactly do you want to change your life? What peak do you want to reach? What kind of mess do you want to avoid? What kind of hell do you want to climb out of? What catastrophe do you want to avoid plunging those you're responsible for into?

If you start thinking like that, you'll never have problems. The only problem is death. Everything else is just costs.

If you have problems with motivation, that's a problem with your personality, something wrong with you if you're an adult and still think like a child.