Why Entrepreneurs Don't Understand What They Really Need

Recently I had a call with an entrepreneur from Crimea, he runs a fitness center...

He has been reading my channel for 2 months, but still doesn't understand what services I offer and why I am needed 😁 Although he sees value in what I write))

Over the past 6 years, I have never been able to answer this question the same way for everyone. This is my curse and my strength...

For 10 people in the room, I will have 10 different answers. Because their needs are different...

Yes, I am the one who is FOR EVERYONE.
☝🏻 Because EVERYONE needs just 3 things.

Three Basic Steps Without Which Marketing and Sales Don't Work


1) Understand your own request and describe it specifically, breaking it down into tasks.
2) Determine the resources to achieve these tasks. And we have about 30 types of resources... besides money and time.
3) Have someone nearby who will help you on the path from point B to point C and won't let you slip into whining, losses, or sabotage.

* I will write about the fact that point A does not exist and that you have all been deceived by info-gypsies if this post gets more than 20 reactions.



All these three points are the foundation or, as they say, the BASICS, without which everything else in the form of traffic, sales, money, clients, a better life, and pistachios are just wet dreams and whims. That's why it doesn't come true, because only what has a clear plan of simple steps comes true.

And for all this, you need a Tracker - a specialist who can guide you by the hand using a special methodology to achieve results.

💡 But you're lucky! I am not just a tracker... I am one who has experience, vast exposure, and solid competencies in the areas of:
* marketing
* sales
* owner psychology
* customer and sales psychology
* analytics
* business processes
* unit economics
* working with contractors
* crisis management
* team audit in terms of emotional climate and identifying sabotage
* TRIZ in business
* creative solutions
and so on...

You'll agree, it's extremely difficult to write about such a set of skills in a unified manner within a single topic 😁

Tracking Cases from Different Niches: Real Results.


And at the request of my new friend, I briefly presented cases of business tracking from different niches with a short description of the result - see screenshot.

So if you want a personal miracle in your business, don't look for it in TG bots and magic funnels - look for it in tracking.

Who is a Business Tracker?

A business tracker is a specialist in exponential business growth who works simultaneously with bottlenecks in the company and the mindset of its owner. Unlike a consultant, they do not give ready-made solutions. Unlike a coach, they work not only with the state but also with specific business processes. Unlike a mentor, the niche doesn't matter to them — they work with universal mechanics of marketing, sales, and management.


💡 Here you can get more food for thought - article about Business Tracking.