More than half of the Russian niche marketplace market (61%) is occupied by delivery aggregators. Looking at the market structure without them, category players (51%), online pharmacies (16%), and automotive marketplaces (13%) lead.

The pharmaceutical niche showed a high growth rate last year — +44%. At the same time, the dynamics of the entire marketplace market turned out to be half as much — +22% in 2025.

Source: T-Business, Data Insight (Rus)

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