For those who think AI will replace their marketer... Especially in terms of strategy during a crisis 🫡

If your business and your problems are simpler than this problem in the screenshot, then okay - you can trust AI to solve it.

In other cases, AI will give you very logical and well-founded advice like "The iceberg doesn't look big, full speed ahead, we'll make it, captain" and which will sink your business like the Titanic.

Just keep in mind - AI does not sink. It will simply stop receiving new tasks for your business and most likely won't even notice that 50 years have passed since the last dialogue...

In 2026, only an experienced expert will be able to help your business, especially if they can critically evaluate the work of AI... 😉